I’m excited to announce the launch of my new YouTube channel, Finding Finland! With the tagline Adventure | Culture | Life Abroad, the channel captures my experiences exploring Finland through trail running, cycling, and open-water swimming—all while immersing in local culture and everyday life.

Beyond sharing adventures, Finding Finland is a real-life showcase of marketing strategy in action. From content planning and audience engagement to brand storytelling and multi-platform promotion, the channel demonstrates how strategic thinking and creativity come together to build an authentic, engaging presence.

This project highlights the same approach I bring to my work at AM Strategic: blending diverse skills, interests, and abilities to create meaningful connections and results. Follow along as marketing strategy comes alive—one trail, one lake, and one story at a time.

Link to Finding Finland’s Youtube channel: Finding Finland